SERVICE ORIENTED MODEL OF THE PUBLIC POLICY FOR EMPLOYMENT IN UKRAINE: INNOVATIVE APPROACHES

Abstract

The issue of proper and careful use of the country’s labor resources is nowadays one of the most pressing ones. Low employment rates with low levels of remuneration, shadow labor market, and high rates of labor migration from Ukraine pose a threat to the economic and social security of the state. Under such conditions, the question of national employment policy development is highly relevant. The goal of this policy is to create optimal conditions in the labor market.It is also important to develop the public employment service as a social partner of labor market entities. The main objectives of this service are to help people find employment in Ukraine, analyze the labor market, assist people in organizing their entrepreneurial activities, provide vocational guidance and training, help specific categories of citizens with workplace and employment issues, provide financial and information support for the unemployed, etc. Therefore, it is necessary to form innovative approaches and solutions that will enable creation of a service-oriented model of the development of national employment policy. This model provides for use of outsourcing technology to optimize the employment tasks entrusted to government agencies. In this case, it is proposed that job search services for competitive citizens be transferred from public employment centers to private agencies that provide recruiting and outsourcing services. Interaction with employers and selection of jobs for specific categories of citizens should be left to units of the public employment service. An important task confronting regional employment centers is to analyze the requirements for skills and knowledge that employers want in their employees, industry prospects of job offers, staff turnover rates, and reasons for dismissal of employees. Participation of regional employment centers in regional clusters is innovative. Employment centers will supplement production and technical cooperation with required labor resources supply service. Cooperation of regional employment centers with business structures and institutions of higher education will help update the content of education, develop effective educational programs, and raise the quality of theoretical and practical training of students to match the current needs of the labor market for their successful employment in the future. Systematic labor market analysis will make it possible to propose measures to create conditions for legalization of employment and bringing the labor market out of the shadow based on social positions. As a result, this will lead to transformation of the labor force into a driving factor in the economic development and social well-being.